ABOUT UEP:
Upper Echelon Products©, was founded in 2015 by two best friends from college who made their debut in the consumer products space with an analytical response to feedback and created the umbrella that consumers wanted with Repel®. Today, UEP is one of Amazon’s top 1% of US sellers with eight unique product lines, over 120 products with many more in the works, and over 100mm in revenue. As UEP grew, friends joined the group and UEP became a global team of brilliant and talented minds, providing an inclusive and collaborative company culture where new ideas and perspectives are not only welcomed, they’re encouraged.
Headquartered in Austin, TX, Upper Echelon Products© (“UEP”) is a data-driven consumer products company selling an extensive line of branded products through eCommerce channels. UEP is the sole manufacturer and distributor of Repel® and Rain-Mate® umbrellas, Everlasting Comfort® memory foam, electronic, and bedding products, Le Chateau® wine decanters, Café du Chateau® coffee makers, LumiLux Toilet Light®, Triton® dog leashes, and Flux Phenom® magnetic screen doors.
JOB SUMMARY:
We are currently seeking a Social Media and Digital Marketing Intern to join our exceptional team at UEP. The ideal candidate will be proactive and driven, ready to take on a diverse set of responsibilities. This position offers an exciting opportunity to gain hands-on experience in content creation, social media management, and digital marketing strategies. The ideal candidate will be passionate about social media platforms, have a keen eye for creativity, and possess strong communication skills.
RESPONSIBILITIES:
- Create engaging and high-quality content for various social media platforms including TikTok, Flip, Instagram, Facebook, etc.
- Assist in managing Flip/Flip ads and analyzing sales and ROI.
- Support the creation of multimedia content such as videos, infographics, and animations.
- Stay updated on industry trends and best practices in social media and digital marketing.
- Conduct market research to identify trends and opportunities for digital marketing.
- Track social analytics and ROI to measure the effectiveness of campaigns.
- Assist in managing TikTok Shop/TikTok Ads and analyze their performance including sales and ROI.
- Engage in TikTok outreach efforts to expand brand visibility and engagement.
- Assist in creating Amazon posts and managing related content.
- Contribute to publication and affiliate projects.
- Assist in managing and updating the company website with relevant content.
- Help maintain a content calendar to ensure a consistent online presence.
- Collaborate with the marketing team to develop and implement digital marketing strategies.
- Participate in brainstorming sessions for creative campaign ideas.
- Analyze and report on social media marketing campaigns to optimize performance.
QUALIFICATIONS
- Currently enrolled in a Bachelor's degree program, preferably in Marketing, Communications, or related field.
- Strong understanding of various social media platforms including TikTok, Instagram, Facebook, Flip, etc.
- Proficiency in content creation tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) is a plus.
- Knowledge of Google Search, Google SEO, Amazon SEO best practices preferred.
- Experience with keyword research tools specific to Google (e.g., SEMRush) preferred.
- Strong project management and organizational skills.
- Creative and data-driven mindset.
- Excellent communication and collaboration skills.
- Demonstrated ability to work effectively in a dynamic and fast-paced environment.
UEP PERKS:
- Professional Development training
- Positive and pleasant work environment, including company-sponsored events
- Ample opportunities to grow and impact your career with a fast growing company
EEO:
Upper Echelon Products is an equal opportunity employer and does not discriminate on the basis of age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic prohibited by applicable law.
WORK SCHEDULE:
- 15-20 hours per week, flexible scheduling available.
DURATION:
- This is a PAID Summer Internship position with a duration of Mid May - August 2024.