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COMPANY OVERVIEW:

Balchem Corporation develops, manufactures, and markets specialty ingredients that improve and enhance the health and well-being of life on the planet, providing state-of-the-art solutions and the finest quality products for a range of industries worldwide. Our corporate headquarters is located in Montvale, New Jersey and we have a broad network of sales offices, manufacturing sites, and R&D centers, primarily located in the US and Europe. Founded in 1967, Balchem is a publicly traded company (NASDAQ – “BCPC”) with annual revenues over $900 million and a market cap exceeding $4.0 billion. The company consists of three business segments: Human Nutrition & Health; Animal Nutrition & Health; and Specialty Products. Balchem employs over 1,400 people worldwide who are engaged in diverse activities, committed to developing the company into global market leadership positions. To learn more about our dynamic, stable and growing company, visit www.balchem.com.

POSITION SUMMARY:

Intern must be based in the United States.

We are seeking a Digital Marketing Intern to join our dynamic team and assist in various aspects of digital marketing. As a Digital Marketing Intern, you will collaborate closely with our Marketing team members to support the execution of digital promotional efforts across multiple channels. Your responsibilities will include creating high-quality content, managing social media accounts, assisting with email marketing campaigns, and some website management.

ESSENTIAL FUNCTIONS:

Assist marketing team with daily administrative tasks.
Outline, plan, and execute various communication assets, including social media content.
Maintain digital marketing content calendars and internal project trackers.
Ensure legal and regulatory reviews for creative materials when necessary.
Support website development projects, including content creation and functionality tests.
Assist with SEO and PPC activities on web and social media platforms.
Contribute to campaign planning and execution.
Research and implement new digital software and tools.
Participate in meetings and brainstorming sessions with internal and external partners.
Collect quantitative and qualitative data from marketing campaigns for leadership reports.
Conduct market analysis, competitor research, and trend examination.
Perform additional duties as assigned.

Social Media Management:

Create creative content for social media posts (written and visual).
Update social media accounts using HootSuite.
Monitor and maintain social media profiles (LinkedIn, Facebook, Instagram, YouTube).
Drive engagement and respond to customer comments/questions.
Develop strategies to increase our social media presence.

Website:

Write website content in collaboration with key stakeholders.
Research and implement SEO/SEM best practices.
Track and report digital and website analytics.

Email Campaigns:

Execute email marketing initiatives from conception to deployment.
Create, test, and send email campaigns using Constant Contact.
Collaborate with key stakeholders for content creation and approval.
Manage the growth and maintenance of the email database.
Provide campaign performance metrics and suggest improvements.

REQUIREMENTS:

Currently a Junior or Senior enrolled in college at an accredited University or completed BA or BS in Marketing, Communications or Business
Extremely proficient in HootSuite
Creative writing experience
Graphic design experience using Adobe creative suite
Animal Nutrition background a plus
Attention to detail is a must

#IN

Balchem is committed to a workplace culture that values and promotes diversity, inclusion, equal employment opportunities, and a work environment free of harassment and hostility.

Balchem Corporation

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